Home Technology What is the Importance of CRM Mobile App for a business?

What is the Importance of CRM Mobile App for a business?

CRM Mobile App
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In the world of Mobile CRMs

The world is day-by-day shifting from desktops to laptops. According to research done by experts, in 2009, only 1% of internet traffic came from mobile phones. And if we look at those numbers in 2020, more than 50% of internet traffic comes from mobiles and smartphones. Around 46% comes from desktop devices and the rest of the 4% from tablets etc. And this number for mobiles is only going to grow. So, Here we have Given Why CRM Mobile App is Important for your Business? 

In this article, I tell you everything you need to know about Perfex CRM mobile app. May that be what they are, why they are important, and how they can help you.

Let’s start from the top. 

What exactly is a Mobile CRM? 

A CRM is a Customer Relationship Management software that has basically become a necessity for businesses these days. If you want to grow your business, save your time, reduce your costs and increase your profit, using a good CRM is the way to go. 

Even though all the popularity it has gained in the past few years has been exponential, it still has one major drawback. That is that it is only desktop software. It means that it’s stuck in the office. It offers us amazing services, yet it is being un-utilized these days due to this one drawback. Here is where Mobile CRM enters the scene.

Imagine you get all the services of the Perfex CRM Android app. However, instead of being stuck in the office on a desktop system, you get those services on your smartphone. All those services will be in your pocket and available to use whenever you please. 

Now that you understand what they are, let us look at why they’re important. 

As I have stated above, with time, the number of users on mobile phones has increased monumentally and will continue to do so. With the main focus of people going towards mobile phones, desktops are used lesser and lesser. 

Why do we need a client app for Perfex CRM?

So, why should we not introduce you to a new platform to access more and more people simultaneously?

The more people access and use it, the more you get paid. It sounds like a win-win situation to me. One of the best things about switching to smartphones is that you not only get access to a single new platform but to several others. 

For example, your customers use text messaging apps, emails, mobile-based browsers, and social networks like Facebook, Twitter, Instagram, etc. These are some of the most popular platforms these days that can give you access to people and organizations globally. Sounds fun, does not it?

Now that you have understood why it’s so important to switch to Perfex CRM mobile app and what they can offer you as a business, let’s look at some of the benefits you can gain from using a Mobile CRM. 

Increase in sales: 

Of course, when you target a whole new market, you get a lot more customers. It means an increase in your sales. More interestingly, it also helps by providing your sales rep with pivotal information just a few taps away on your phone. Information like account history, pricing, promotional materials, etc., plays a significant role in securing a deal. And because your sales rep wouldn’t have to waste time looking through files and old jumbled-up documents, he can utilize this time more efficiently and ultimately close more deals.

Better data collection:

Say your sales rep is meeting with a potential customer. It can be difficult for them to store all the customer data in their mind. It can lead to data loss. And eventually, you develop a worse relationship with said client. But if they have access to the client app for Perfex CRM, they can update that data instantly. And it could also be viewed by the management in ample time. Thus, making them more aware of what’s happening in the field and making important decisions more efficiently.


We know that the technology industry is advancing day by day. So why shouldn’t you? Perfex CRM mobile app can sync all your information through various devices and operating systems. It means that you can use it on any device you prefer, and it will work seamlessly. Thus, allowing you to work more comfortably and effectively.

Improved productivity:

Using core technologies on your smartphones and tablets, you can maximize your productivity by a long shot. You never have to worry about missing or being late for a meeting. Your mobile CRM can send you alerts and give you valuable information about the customer and specific points in the deal. You can use this information to create a better understanding of the customer. Thus, improving your chances of closing the deal.

Better customer service:

But closing the deal isn’t all. What’s sometimes considered even more important is creating a good and long-lasting relationship with the customer. Using the Perfex CRM mobile app, your customer service division can have all the latest updates and information about the customers. And they can also respond to their complaints, reviews, and queries faster and more effectively.

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